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Collection of SinglePoint News Articles

Keep up with SinglePoint through the latest announcements, events, and press materials.

SinglePoint Dot EmbossedSinglePoint News 2008

10/27/08

mocoNews
SinglePoint Launches Ad Platform For SMS Campaigns
Bellevue, Wash.-based SinglePoint, which works with major networks, such as CBS, NBC and others to deliver text-message campaigns based on TV shows, said it has built an advertising platform that allows advertisers to easily place ads at the bottom of an SMS.

10/27/08

Yahoo Finance
SinglePoint Launches Ad Platform For SMS Campaigns

10/27/08

Northwest Innovation
SinglePoint Rolls Out Ad Marketplace
SinglePoint, whose SingleBrand Advertising Platform turns SMS messages from interactive TV shows into an advertising opportunity, has made it even easier for brands and advertisers to take advantage of this growing medium.

10/27/08

MediaBistro: Mobile Marketing Today
SinglePoint Launches SingleBrand Ad Marketplace

10/27/08

Fierce Wireless
SinglePoint Introduces SingleBrand Ad Marketplace, the First Real-Time Mobile Advertising Marketplace for Messaging Campaigns
SingleBrand Ad Marketplace, introduced today by SinglePoint, the leading provider of mobile interactivity and advertising, is the first real-time mobile advertising marketplace for SMS and MMS ad campaigns generated by popular interactive TV shows on major networks, such as CBS Corp., NBC Universal, Viacom, and others.

10/27/08

Fierce Mobile Content
SinglePoint debuts SingleBrand Ad Marketplace
Mobile interactivity and advertising solutions provider SinglePoint announced the launch of SingleBrand Ad Marketplace, promising a real-time mobile advertising marketplace for SMS and MMS ad campaigns linked to interactive television series on networks including NBC and CBS.

10/27/08

Found3r
SinglePoint Rolls Out Ad Marketplace
Bellevue, Washington-based SinglePoint is targeting advertisers with a new marketplace for real-time, mobile advertising.

10/27/08

TMCnet
SingleBrand Ad Marketplace Helps Advertisers Deliver Their Messages
SinglePoint, a provider of mobile interactivity and advertising, today introduced SingleBrand Ad Marketplace, the first real-time mobile advertising marketplace for SMS and MMS ad campaigns produced by well known interactive TV shows on major networks, such as CBS, NBC Universal,Viacom ( News - Alert), and others.

10/27/08

GoMo News
Mobile Advertising: SinglePoint Introduces SingleBrand Ad Marketplace for messaging

10/09/08

ADOTAS
TV Advertising’s Future: A Long Paddle Upstream
...Singlepoint’s platform to leverage mobile popularity by squeezing interactive ads into mobile TV deployments...

09/10/08

mocoNews
@ CTIA Roundup: SinglePoint Ads; Nokia Mail; RIM Flips Out

09/10/08

The Washington Post
@ CTIA Roundup: SinglePoint Ads; Nokia Mail; RIM Flips Out
SinglePoint, a Bellevue, Wash.-based company which helps TV shows and other media companies conduct text messaging campaigns, said today that it has signed three mobile ad network agreements with Ringleader Digital; JumpTap and 4INFO, and more are on the way.

09/10/08

Mobile Marketing Today
SinglePoint Rings Up Ad Network Deals

09/10/08

Northwest Innovation
SinglePoint Partners With Ad Networks
Bellevue-based SinglePoint, which provides mobile advertising and marketing services over wireless, announced this morning that the firm has integrated its ad insertion products with three mobile ad networks.

09/10/08

Seattle Post-Intelligencer
Roundup: Ontela, Medio, PayScale, etc.
Bellevue's SinglePoint said it will offer its mobile advertising platform through Ringleader Digital, JumpTap and 4Info...

09/01/08

Wireless Week
Wireless 2008 Decision - Vote 4 Your Candidate
At the same time SinglePoint was handling the VP announcement, it also was sending out alerts about the Olympics.

08/13/08

Logo - NBC Olympics in Beijing China 2008

GoMo News
Laura Marriott MMA comments on Mobile Marketing and the Olympics
Mobile Marketing seems to be getting huge exposure at the Olympics and suddenly a great platform opens of how innovative mobile marketing campaigns can be delivered.

08/13/08

Logo - NBC Olympics in Beijing China 2008

BlogTalkRadio
The TV of Tomorrow Show with Tracy Swedlow
Various executives will be on the show to discuss their various interactive TV applications in use currently for the Olympics. Those include Ensequence's DISH app, Verizon FiOS' EBIF app, and SinglePoint's Text Alerts.

08/12/08

Logo - NBC Olympics in Beijing China 2008

Seattle Post-Intelligencer
Roundup: SinglePoint at Olympics, Infinia, T-Mobile app store, etc.
But it continues to gain steam and Bellevue's SinglePoint is trying to take advantage of the upsurge with an agreement with NBC to provide text message alerts for the Beijing Olympics.

08/12/08

Logo - NBC Olympics in Beijing China 2008

Mobile Marketing Watch
MobileVerbs Gets Feedback For NBC's Olympic Coverage
Yesterday, I mentioned NBC choosing SinglePoint as its SMS marketing provider to power alerts and news for its on-going Olympics coverage.

08/11/08

Logo - NBC Olympics in Beijing China 2008

Cynopsis Digital
SinglePoint was selected to power NBC's mobile alert program for the Olympics, available on phoned from all domestic carriers.

08/11/08

Logo - NBC Olympics in Beijing China 2008

JackMeyers.com
Games People Play: From Paris to Beijing to Iraq. A Week of Olympic Hopes and Political Scandals - MediaBizBuzz for August 11
Mobile, however, seems to be on NBC's radar, it's using a company called SinglePoint to offer personalized content, including mobile alerts and across all carriers.

08/11/08

Logo - NBC Olympics in Beijing China 2008

Mobile Marketer
SinglePoint powers mobile alerts for NBC's Olympic coverage
Mobile agency SinglePoint has agreed to power mobile alerts for the NBC Olympics coverage of the 2008 Beijing Olympics.

08/11/08

Logo - NBC Olympics in Beijing China 2008

WirelessWeek
SinglePoint, a mobile advertising provider, is providing a mobile alerts program for NBC Olympics during the network's coverage of the 2008 Beijing Olympics.

08/11/08

Logo - NBC Olympics in Beijing China 2008

Mobile Marketing Watch
SinglePoint Powers SMS Marketing For Olympics
With NBC gifted the sole rights to broadcast the Olympics in the US, they've selected SinglePoint, an interactive mobile marketing company, to handle the SMS side of things.

08/11/08

Logo - NBC Olympics in Beijing China 2008

Northwest Innovation
SinglePoint Provides Mobile Alerts For Olympics
Bellevue, Washington-based SinglePoint is supplying its mobile alerting technology to NBC, as part of a mobile alerts features for NBC's coverage of the Beijing Olympic Games, the firm said late last week.

08/11/08

Logo - NBC Olympics in Beijing China 2008

Mopocket
Track the Olympics on your Mobile
NBC, who has exclusive coverage of the games here in the US, has done exactly that with the help of mobile content provider SinglePoint.

08/11/08

Logo - NBC Olympics in Beijing China 2008

TMCnet
SinglePoint Builds Mobile Alerts Program for NBC Olympics
SinglePoint has been chosen to build a mobile alerts program for NBC Olympics during the network's coverage of the 2008 Beijing Olympics.

08/10/08

Logo - NBC Olympics in Beijing China 2008

Hollytorial (Entertainment Industry Blog)
SinglePoint Powers Mobile Alerts for NBC's Coverage of the Beijing Olympic Games
SinglePoint, a provider of mobile interactivity and mobile advertising, was selected to build a mobile alerts program for NBC Olympics during the network's coverage of the 2008 Beijing Olympics.

08/10/08

Logo - NBC Olympics in Beijing China 2008

Sportstorial (Sports News Blog)
The Olympics on Your Phone
Our entertainment and broadcasting site, Hollytorial, just wrote a great article on SinglePoint, a provider of mobile interactivity and mobile advertising, was selected to build a mobile alerts program for NBC Olympics during the network's coverage of the 2008 Beijing Olympics.

08/05/08

MediaWeek
SinglePoint Serves Ads to Mobile Phones
Dubbed SingleBrand, the offering is designed to retrieve and serve ads for interactive shows on networks such as Bravo, NBC, MTV, Fox and the CW.

08/05/08

Mobile Entertainment
Singlepoint launches TV-linked mobile ad platform
SinglePoint has launched SingleBrand, a mobile ad-insertion platform based on daily TV schedules.

08/05/08

Local Mobile Search
SinglePoint to Insert Ads into SMS Tied to TV Shows
Confirming messages or responses will now likely offer ads via SinglePoint's new "SingleBrand" ad platform.

08/05/08

GoMo News
SinglePoint launches SingleBrand – TV mobile advertising ad insertion platform
For SinglePoint the key driver is that it can provide a direct call to action service for its TV shows and programmes.

08/05/08

IAB Smart Brief
New mobile platform serves ads based on TV-viewer interaction
SingleBrand is a mobile ad insertion platform from interactive TV firm SinglePoint that will serve ads to mobile users based their device-based interactions with TV shows on such networks as NBC, Bravo, MTV, Fox and The CW.

08/05/08

Mobile Content Today - The mobile news section of MediaBistro
Mobile Content Today - The mobile news section of MediaBistro
SinglePoint, a mobile advertising vendor, just announced the introduction of SingleBrand, which the company is billing as the "first SMS mobile ad insertion platform that gives national advertisers access to mobile phone campaign inventory created through interactive television campaigns for hit shows such as 'Deal or No Deal,' 'Top Chef' and 'Project Runway.'"

08/05/08

Cynopsis Digital
SinglePoint unveiled a SMS mobile ad insertion platform giving national advertisers access to mobile phone campaign inventory created through interactive television campaigns for hit shows.

08/05/08

VentureDeal
SinglePoint Launches TV-Mobile Ad Platform
Mobile interactive service company SinglePoint announced the launch of what it calls the first mobile ad insertion platform serving ads in conjunction with scheduled inventory of popular television shows.

08/05/08

Mobile Marketer
SinglePoint launches ad-insertion platform for interactive television programs
SinglePoint has launched a new ad insertion platform for mobile media campaigns, delivering ads through interactive Television programs.

08/05/08

Adweek
SinglePoint Serves Ads to Mobile Phones
Interactive TV firm SinglePoint has launched what it believes to be the first mobile ad insertion platform. Dubbed SingleBrand, the offering is designed to retrieve and serve ads for interactive shows on networks such as Bravo, NBC, MTV, Fox and the CW.

08/04/08

TMCnet.com
SinglePoint Intros Mobile Ad Platform
SinglePoint today introduced a mobile ad-insertion platform called "SingleBrand" which it says will help in retrieving and serving ads in conjunction with the scheduled inventory of popular interactive TV shows seen on Bravo, NBC Universal ( News - Alert), MTV, FOX, the CW and others.

08/04/08

MobiAdNews
SinglePoint Adds Advertising To Interactive TV
Now brands can participate in the conversation thanks to SingleBrand, a new system from SinglePoint.

08/04/08

mocoNews
Mobile Content Bits: SinglePoint TV Ads
Bellevue-based SinglePoint announced today it has launched SingleBrand, a platform that allows mobile ads to be included in TV text campaigns.

08/04/08

The Seattle Times
Bellevue i-TV vendor SinglePoint adds mobile text ads
I didn't realize that interactive TV was so popular, but Bellevue's SinglePoint is seeing huge volume.

08/04/08

Seattle Post-Intelligencer
Roundup: Trolls, gaming for good health, etc.
Bellevue's SinglePoint has created a new product called SingleBrand that allows advertisers to insert marketing messages in mobile video.

08/04/08

Northwest Innovation
SinglePoint Launches Mobile Ad Insertion Product
Bellevue-based SinglePoint said Monday that it has launched a new, mobile ad-insertion product focused on retreving and serving mobile advertising.

08/04/08

Jupiter Research
SinglePoint's Ad Insertion Technology
SinglePoint announced today their availability of dynamic ad insertion technology.

08/04/08

The Washington Post Online
Mobile Content Bits: SinglePoint TV Ads
Bellevue-based SinglePoint announced today it has launched SingleBrand, a platform that allows mobile ads to be included in TV text campaigns.

07/25/08

ScribeMedia.Org
Mobile Market Needs Some Juice
Complex. Immature. But, oh, the possibilities are endless. The way many parents talk about their children is the same way that marketing executives talk about mobile advertising.

06/10/08

Telecommunications Online
Obama's Mobile Messaging Spin
His campaign for the White House is just now shifting into high gear, but Sen. Barack Obama is already a winner… in Cannes, France. That's where his Obama Mobile messaging campaign won a 2008 Mobile Messaging award in the non-profit or public-sector category.

05/07/08

Telecommunications Online
It's show time for real-time
True mobile interactivity takes on a new urgency when it's connected to prime time television programming.

03/16/08

TVWeek
Digital Dealmakers: Rich Begert, President/CEO, Singlepoint
For the printed version on Television Week, click here. (pdf)

03/12/08

Distributive Networks
Obama Mobile, Powered by Distributive Networks and SinglePoint, Wins 2008 Golden Dot Award for Best Mobile/Text Messaging Campaign

02/01/08

Marketwire
Lifestyle Wireless Launches Text-a-Day™ Mobile Content Cards
A new category enabling everyday users to receive text messages about topics they care about.

01/08/08

MediaPost MobileInsider
Your Tube (pdf)
One of the most successful current examples of mobile extensions of a TV brand is the "Lucky Case" program with Endemol's "Deal or No Deal.

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